Jared Henderson
View of Basic Eye Anatomy screen showing an illustrated island and eye

Basic Eye Anatomy

Project summary

Organisation

Specsavers

Deliverable

Single-page application

My role

UI/UX, Illustration and compositing, Javascript

Primary tools used

Photoshop, Illustrator, Tumult Hype, Greensock

Overview

An interactive single-page application designed as an introduction to the eye's basic structure for team members new to the optical industry.

I worked with subject matter experts and classroom facilitators to ensure the accuracy and integrity of the interaction and visual design, testing the app in several classroom pilots before integration into the core development program.

Produced in a vintage science explainer style that demonstrates the fundamentals of vision in an approachable, interactive format.

Key highlights

  • Responsible for end-to-end production, including art direction, illustration, compositing, interaction and motion design, development, testing and deployment
  • App integrated into Career Development Program as part of the core training received by all Specsavers store staff